Watch Design

Watch Packaging: Too Awesome?

Great Packaging
We were pretty excited about the new Modify watch packaging design experience, though some of your feedback has made us a little wary. Is it possible that you, our ModiFamily could love the new package design more than the Mods themselves? A few comments from actual customers Lauren: “But perhaps what...

Cool, techie gifts. We guess :)

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Modify seems to be picking up a little steam in the Tech community, as a cool techie gift. We often refer to ourselves as the “lowest-tech startup in the history of the Bay Area”. We’d love to say Silicon Valley, but we’re based in Berkeley, so just outside. Still, there...

UC Berkeley’s Own Oski the Bear Makes his Mod-debut

Oski in Blue and Yellow
Attention all you Cal Berkeley alumni – the greatest gift that has ever come out of Berkeley (ahem – besides the 22 Nobel Prize winners), is now ready for sale and for gifting to Cal fans young and old.  Please welcome the newest addition to Modify Watches – the...

Modify of the Month Club – Because you like your Modify monthly, not stirred

Modify Watches - Watch of the Month Club
There are a lot of “of the Month” clubs out there.  Wine. Fruit. Cigars. Babies (Beanie Babies of course).  All of these clubs are nice, but none of them really tickle the fancy. Maybe the universe is short on tickled fancy because there aren’t enough Watch of the Month...

Brian Wilson Watch = Modify Watches + Brian Wilson’s Beard

Brian Wilson Modify Watches - pure awesome
When we first thought about partnering with the MLB Players Association  to create Modify for the baseball world, we had two things in mind: 1) can we make watches that smell like garlic fries, sunflower seeds and Topps bubble gum?, and 2) how soon can we make a Brian Wilson...

Superjail! Fun for the Entire Family

Adult Swim Modify Watch
We are quite proud to announce a limited-edition Superjail! Modify watch, featuring the one (and only) Warden! We worked with he [adult swim] team to design this special little guy… he has a doooooope face and two straps, black and purple. You can buy it here . Then you can...

Modify 2.0 has launched. Now the whole family can enjoy dope interchangeable watches

A few days of around-the-clock work (Ashil takes the east coast days, Sean takes the west coast nights, Aaron sits in a lounge chair in Hawaii…). And now, finally, it’s official. Modify 2.0 is here! So what’s there to see? What’s there to know? 1,000,000,000’ish choices [because these are interchangeable watches]

Interchangeable Watches the Modify Way

It’s a great question After regaling you with (fascinating) insights into how to make Modify straps here and here, it’s time to see where the real customization happens! How do we make interchangeable watches? Follow this process Modify puts the “custom” into “dope” into “interchangeable watches”. That sentence may not...

Licensing! AKA Remixing Dope Brands with Modify Watches

Hello old friends! Modify’s probably, like, a top-5 brand in the world. So we decided to work with some others too. To that end, we’ve started down the licensing path. So far we have confirmed the following… anything else we should get? Frida Kahlo Corporation Zorro (!) Domo-Kun Watches! Deadmau5 Watches!...

Designing dope watches (the process behind Modify Watches version 2.0)

Cut out the fat!. (patience my friend, we’ll get to why i opened with that…) As you may or may not know, Modify Watches delivers super-stylish DOPE watches for corporate partners! In our short tenure, we have designed watches for Fortune 500 companies, mom and pop operations, marketing firms,...

Great choice. Really, really great choice!

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